A New Business Strategy to Acting, Is it Time?

I have to start to think of a "new strategy" and approach to my business, Acting.
At the beginning of the year it seemed whatever I was doing was working.  I was going out on an average of 3 auditions per week. I was stoked.  But somehow somewhere it changed.

My audition average is now twice a month.

I put the blame on my Agent.  Perhaps, I thought, I should have a conversation with him.

I did.  I followed the rule "the squeaky wheel gets the oil".  I scheduled conference calls and I set up times to meet.  I followed up with emails or text, because it's important to be on his mind so if he needs to recommend someone he will think of me.

To date I haven't seen a change but at least I know I'm on his mind.

But the truth is, as many as my well known actor friends tell me, that this is usually the reality.  Starting actors get their own jobs before Agents are able to do the most for them.

I've been submitting a lot.  Most of the auditions I'm getting have been auditions I've gotten on my
own.

So, what do I do, get a new agent.  Well NO!

I can't blame my agent for everything.   I mean,  I am responsible for my own success.  I haven't booked major roles, so I can't blame them for not investing all their time in me.  But of course I want him to very much.

My goal is to have my agent see me as a priority, where he is booking me for 4 Major Lead Roles a year.

So here is my current plan, submit submit and submit to all casting sites.  Or at least the ones that my budget can afford to pursue right now.  As I've stated this plan is not working and I think its time for a new business strategy.  I will focus mainly on casting directors that cast my type of roles.  I need to meet them - get to know them - and have them get to know me.  I have contacted a photographer for new head shots.  I am going to focus on this approach to see if this works.

Where are YOU with your current situation.  Is it working for you? If it is, great!  Keep doing that.

If it's not working, it's Time to Examine your business strategy. Review it, revise it and apply a new strategy!


Break a Leg, fellow actor mate.

I Have Fallen in Love

This week has been tough on my Acting mojo.

My mother's birthday was August 9th.  She died in 2006 and
I can't get over it.  Every year I remember in some different
way.  Some years tougher than others.  And this year was really
tough for me.

It was a coincidence that I was invited to MC the Ecuadorian
Festival & Parade held at the historic Olvera street in
downtown LA (Placita Olvera).  The event just happened to fall on August 9th, my mother's birthday.   Here to for I had met some wonderful people from my country, my people.  Ecuador is where I was born!  In becoming a part of the Ecuadorian festival I was surrounded by love.  I met many new and supportive friends and we shared typical  Ecuadorian  music, dancing and food.  Everything I grew up with, which I miss so much.

I danced that day and celebrated everything that my mother
taught me and loved.

But, just as I am in turmoil, so are my people.  We are divided.  Our country is divided between social class and race.


That makes me sad.  Too much politics for such a small country.

I hope that in the future my country will come together by the
culture and agree on policy that benefits the country and not individual
groups.  We have so many wonderful resources, including me (*wink).

But regardless I have fallen in love.  I have fallen in love with my people
and our culture.  And about our history.  As an actress I am going to help
build and spread culture and diversity.